FRESHNESS & QUALITY

While Quality as a term is usually connected to characteristics that are acceptable to consumers, the true meaning of Quality goes well beyond formal stereotypes. Industrialized countries are becoming more demanding for food not only to be economical but, more importantly, healthy, tasty, safe for consumption and grown showing respect to the environment.

The international food market has evolved into a quality-oriented chain, where commodities, production areas, distributors and brands complement each other. MDA Agricultural Products, a modern company that understands Quality in its fullest sense, has implemented a quality system that reaches all the way from the field up the to the final customer.

The quality of the fruit must be ensured at all stages of production. It starts with cultivation, continues with harvesting, sorting and packing, and ends with distribution and preservation for the end customer